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24th Jun 2016 Posted in: News Comments Off

While the platform is still baffling for many, Snapchat is blowing up with engaged online viewers. Here’s how your brand can grow, entertain, and engage a dedicated fan base on Snapchat.
The post Achieve Brand Success With Snapchat: Experts Offer Tips…

21st Jun 2016 Posted in: News Comments Off
Today's Biggest Video Marketing Challenge Is Form vs. Function

For marketers, using the right social platforms matters, but so does how they speak to their audience. It’s critical to nail both form and function in order to deliver a winning creative.

The post Today’s Biggest Video Marketing Challenge Is Form vs. Function appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips.

21st Jun 2016 Posted in: News Comments Off
Today's Biggest Video Marketing Challenge Is Form vs. Function

For marketers, using the right social platforms matters, but so does how they speak to their audience. It’s critical to nail both form and function in order to deliver a winning creative.

The post Today’s Biggest Video Marketing Challenge Is Form vs. Function appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips.

8th Jun 2016 Posted in: News Comments Off

Want to keep online viewers loyal, happy, and coming back for more? Develop an engaging social media strategy that creates a dialog with customers.
The post Engagement Labs Gives a Social Report Card to Video Streamers appeared first on Onlinevideo.ne…

31st May 2016 Posted in: News Comments Off
Twitter Tells Brands to 'Sweat Their Assets' and Repurpose Video

Videos views on Twitter have seen 220x growth in the past year. Twitter says brands win when they repurpose existing video content on the platform. Also, here are three ways to create “stopping power” with Twitter videos.

The post Twitter Tells Brands to ‘Sweat Their Assets’ and Repurpose Video appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips.

16th Apr 2016 Posted in: News Comments Off

Facebook is making a tremendous push into online video, and it’s time for brands to jump in. Here are five ways to use Facebook’s unique features to drive an audience and get people talking.
The post 5 Expert Ways Marketing Pros Can Leverage Facebook …

20th Jan 2016 Posted in: News Comments Off

How can marketers increase the social network buzz that takes place during their programs? Expanded ratings from Nielsen show the relationship between promotional strategies and social network activity.
The post Nielsen Tracks Social Activity on Faceb…

14th Dec 2015 Posted in: News Comments Off

Marketers can now wrap their native Facebook videos with a variety of social sharing and online shopping elements, all of which travel with the videos when they’re embedded on other pages.
The post Facebook Video Offers Embedding Options and uStudio …

30th Oct 2014 Posted in: News Comments Off

When costumed characters come knocking (via Twitter), Honda will respond with Vine videos and a link for a sweet treat.
The post Honda to Use Vine Videos for Halloween Trick-or-Treating appeared first on Onlinevideo.net – Online Video Strategies, Plat…

28th Aug 2014 Posted in: News Comments Off

Instagram Video is an ideal way to humanize a brand and connect with customers, plus there’s almost no barrier to entry. Discover what Starbucks, Taco Bell, H&M, and more already know.
The post 5 Tips for Instagram Video Success: Build a Brand in…

12th Nov 2013 Posted in: News Comments Off

Hangouts On Air let marketers personally engage with customers, while creating useful product videos that thousands more can watch on-demand. Here’s everything a Google+ host needs to know to create great online experiences.The post How to Create Googl…

1st Nov 2013 Posted in: News Comments Off

For marketers, Google+ is turning into a critical social network. Read our expert tips on using Google+ Hangouts effectively to build product loyalty and improve search engine optimization.The post Google+ Hangouts Move Towards Acceptance as Marketing …

25th Sep 2013 Posted in: News Comments Off

IBC Session Notes by John Pokorny

Panelists:
Daniel Danker, Chief Product Officer of ShazamDan Biddle, Head of Broadcast Partnerships, Twitter UKMatt Millar, CEO, TellybugSteve Godman, IMI Mobile
                Daniel Danker:(Left BBC …

14th Sep 2013 Posted in: News Comments Off

Using video on Facebook requires a different approach than YouTube or Twitter. The audience is there to network, after all. Read these tips to learn how to make the right approach. The post Facebook Video Marketing: Expert Tips for Reaching an Audience…

6th May 2013 Posted in: News Comments Off

Consumers are driving the conversations on Pinterest and brands are taking a back seat. That’s okay, but give fans something good to re-pin.The post Study Shows Why Brands Are Missing Out on Pinterest appeared first on Onlinevideo.net – Online Video St…

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