Archive
15th Dec 2014 Posted in: News Comments Off

In a year that saw strangers kissing on camera and a dancing baby Spider-Man, the rules of video marketing changed faster than ever.
The post 3 Trends That Defined Social Video Marketing in 2014 appeared first on Onlinevideo.net – Online Video Strateg…

10th Dec 2014 Posted in: News Comments Off

A marketing study shows which verticals are investing the most in online video, and which video lengths are the clear favorites.
The post Brands Are Embracing Online Video Advertising, Notes MediaRadar appeared first on Onlinevideo.net – Online Video …

13th Nov 2014 Posted in: News Comments Off

A report from Unruly shows how different countries share favorite videos online, and how marketers can best take advantage of the power of sharing.
The post Natural Born Sharers: Some Video Viewers Love Sharing Their Finds appeared first on Onlinevide…

6th Nov 2014 Posted in: News Comments Off

Electronics companies came out on top this quarter. Learn which branded video campaign drew 49 million views in one quarter alone.
The post Branded Video Views Grow 73% in a Year: Visible Measures Report appeared first on Onlinevideo.net – Online Vide…

22nd Oct 2014 Posted in: News Comments Off

Invodo’s latest video ecommerce report show how valuable videos are to product pages, and how much they entice shoppers to make a purchase.
The post Turn Viewers Into Buyers: Prepare for the Holidays With Video appeared first on Onlinevideo.net – Onli…

20th Oct 2014 Posted in: News Comments Off

While mobile advertising showed huge growth this period, video ad growth shows that people enjoy watching videos on a variety of screens.
The post Online Video Ad Revenue Grows to $1.5B in First Half of 2014 appeared first on Onlinevideo.net – Online …

14th Oct 2014 Posted in: News Comments Off

Many brands rely on paid media to inflate their view counts. That’s only part of a successful strategy. It takes viewer engagement to drive sales.
The post Tubular Labs White Paper Shows How Top Brands Succeed on YouTube appeared first on Onlinevideo….

25th Sep 2014 Posted in: News Comments Off

YouTube is great for awareness, but it doesn’t so much for sales. For ecommerce results, use both YouTube and an OVP, advises invodo.
The post Selling With YouTube: Taking a Hybrid Strategy Is Key to Results appeared first on Onlinevideo.net – Online …

19th Sep 2014 Posted in: News Comments Off

Video marketers, rejoice: YouTube finally lets you track online video campaign performance minute-by-minute.
The post YouTube Brings Real-Time Results to Free Analytics Tools appeared first on Onlinevideo.net – Online Video Strategies, Platforms, New…

16th Sep 2014 Posted in: News Comments Off

The latest quarterly report from Ooyala shows that video viewing on mobile devices is rocketing up, as is long-form video on connected TVs.
The post Looking for Viewers? Think Mobile and Connected TVs, Says Report appeared first on Onlinevideo.net – O…

9th Sep 2014 Posted in: News Comments Off

In a downloadable case study, Videology shows how three fast food restaurants turned to online video advertising to accomplish their goals.
The post Online Video Marketing Moves Fast Food: Videology Report appeared first on Onlinevideo.net – Online Vi…

28th Aug 2014 Posted in: News Comments Off

With online marketing videos, companies of every size have the same opportunity to grab the viewer’s attention, but SMBs aren’t making an effort.
The post SMBs Can Gain Ground on Competitors With Online Video, But Few Do appeared first on Onlinevideo….

16th Aug 2014 Posted in: News Comments Off

Sports fans are increasingly looking online for live event coverage, and advertisers have noticed. Ad views for live sports are up 201%.
The post Where the Viewers Are, Where the Ads Are: FreeWheel Q2 ’14 Report appeared first on Onlinevideo.net…

13th Aug 2014 Posted in: News Comments Off

A new report shows that online shoppers watch videos when available, appreciate the information those videos provide, and rate them highly.
The post How Do Shoppers Use Online Videos? Invodo Crunches the Numbers appeared first on Onlinevideo.net – Onl…

7th Aug 2014 Posted in: News Comments Off

When people research products on YouTube, they want to see more than the features — they want to see how those products will fit into their lives.
The post Tap Into an Audience’s Passions to Drive Purchases, Says YouTube appeared first on Onlin…

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