Marketing with online video means producing a lot of content. Here’s how to do it on a budget.
Online video can be a useful tool for companies or it can create a negative impression. Think about user experience to make sure your viewers turn into happy customers.
With online video playing a greater role in marketing initiatives, it’s time to get serious about calculating the return on investment.
What’s the best way to make sure people stay on your site longer? Add compelling online video. Here’s how to do it right.
Tails are wagging at pet care site PetSafe, where a focus on internally-created product videos has proven a wise investment.
People following brands on social media are likely to watch videos posted by those brands.
Don’t guess about how to get pass-along value with your videos; instead, use these data-driven tips.
Press releases that include original video get more attention; here are 9 tips for companies exploring video marketing.
In its online videos, Red Wing Shoes emphasizes the company’s history, craftsmanship, and values. Increased sales and traffic show that the approach is working.
Rather than trying to create the next viral video sensation, businesses should create useful videos—then market them effectively.
By giving Illeana Douglas artistic freedom on the quirky ‘Easy to Assemble,’ Ikea created an online video series that benefits the brand.
by Chris Galis
While the SXSW Music and Interactive Conference is a great place to see the latest bands and be introduced to some of the most forward thinking tech companies, there’s also a wealth of panels and goings-on that are dedicated to…
Watch these example videos to learn what to do and what to avoid in order to turn browsers into buyers.
This is a spot we produced to help promote and brand the talent on a sports network.
Here’s a commercial we wrote, produced, and provided post production for. It’s for Cox Cable in Cleveland, Ohio. They signed Travis Hafner as the spokesperson and we filmed him during spring training. It was shot on HD with prime lenses. Travis Hafner was a pleasure to work with and very flexible.
