Offers Deeper Audience Insights and Cross-Platform Video Reach Analysis for More Precise Measurement
The post Roku Introduces New Ad Insights Suite to Enable Marketers to Better Quantify OTT Advertising Results appeared first on Onlinevideo.net – Onli…
OmniVirt converts Banner Ads into AR Ads for the launch of Pitch Perfect 3
The post Universal Pictures and OmniVirt Launch AR Ads for the Mobile Web appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips.
Advanced advertising capabilities that utilize the innovative and unique monetization opportunities of the new broadcast standard, ATSC 3.0, are key elements of this new service
The post Sinclair Broadcast Group and Imagine Communications Collaborate …
OptOut.TV Makes OTT History; Provides Ability for Consumers to Opt out of Audience-Based Ad Targeting Across OTT and Connected TV
The post Tru Optik Launches OptOut.TV to Give Consumers Access to More Privacy Controls appeared first on Onlinevideo.net…
New insights highlight how marketers can win the hearts and minds of their consumers
AdBarkIt has now launched after almost two years in development.
The post Business Marketing Consortium AdBarkIt Launched appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips.
Draft Open for 30-Day Public Comment
Heartbeat offers in-depth targeting and segmentation capabilities to ensure brands reach the right audience, based on interests, location, shopping habits and more.
The post Heartbeat Raises $1 Million Seed Round to Transform and Scale Brand Influence…
Marketers embrace programmatic despite negative press, transparency concerns
The post eMarketer: Programmatic Continues to Grow in the UK appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips.
Streaming Video-on-Demand and OTT service providers can now use Swrve to drive engagement, revenue and retention across all their platforms.
The post Swrve Extends Leading Mobile Customer Interaction Platform to Support Streaming Video and OTT TV Plat…
Buzzfeed and Brit+Co use OmniVirt technology to deliver innovation in 360° Creative
From Novice to Expert, Anyone Can Deploy the Industry’s Widest Feature Set to Deliver Personalized, Data-Rich Video Experiences at Scale
New add-on to Wochit’s vast content library, supports newsrooms with access to up-to-the-minute, socially-sourced video on leading news of the day
Expand partnership with new addressable marketplaces that target “Holiday Shoppers” and “Luxury Shoppers”
AdYouLike announces a new partnership with Tabmo, the first mobile creative DSP for video, display and native advertising.
The post AdYouLike and Tabmo Join Forces in Native Programmatic Advertising Partnership appeared first on Onlinevideo.net – Onli…