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10th Oct 2018 Posted in: News Comments Off

And it’s not stopping! While Facebook takes a massive piece of the video advertising pie, it will expand with double-digit growth.
The post Facebook Takes a Quarter of All U.S. Video Ad Spending: eMarketer appeared first on Onlinevideo.net – Online Vi…

20th Aug 2017 Posted in: News Comments Off

Advertisers are no longer locked into buying Newsfeed spots when they really only want in-stream placement on Facebook’s growing collection of long-form premium content.
The post Facebook Lures TV Advertisers With Option to Buy In-Stream Spots appeare…

6th Apr 2017 Posted in: News Comments Off

One is a premium placement, while the other is a distraction. Many marketers think they’re getting center column treatment but aren’t, finds Rocket Fuel and IAS.
The post 70% of Video Ads Labeled In-Stream Are Actually in-Banner: Study appeared first …

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