22nd Jan 2019 Posted in: News Comments Off

Heard of the California Consumer Privacy Act? It’ll be here in less than a year, and it’s sure to have a giant impact on the video ad industry.
The post Consumer Privacy in 2019: Ad Practices Lead to Better Experiences appeared first on…

4th Jun 2018 Posted in: News Comments Off

Brands now have the opportunity to restore trust with consumers by being open about their data use. It’s one of the lessons of GDPR.
The post Lessons of GDPR: Transparency Is Critical for Consumers appeared first on – Online Video Mar…

1st Jun 2018 Posted in: News Comments Off

GDPR puts pressure on brands to get affirmative consent before using consumer data, but do poor data practices drive people to avoid online ads?
The post The Data Protection Dilemma: How Can Brands Stay Safe? appeared first on – Online…

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