The combination of reach, targeting, and attribution create a marketing trifecta. Viewers, publishers, and marketers are all looking to the new living room.
The post Welcome to the New Living Room: 57% of Video Ads Now Play on TVs appeared first on On…

So many video channels available, but where do begin? Hear two multi-platform marketing pros explain how they start a campaign.
The post Multi-Platform Marketing: Does the Concept or Channel Come First? appeared first on Onlinevideo.net – Online Video…

If your channel has a sizable audience, it’s time to monetize it. We break down the 5 ways successful channels can turn their popularity into cold hard cash.
The post 5 Ways to Get Paid on YouTube: Ramping Up the Revenue Streams appeared first on Onli…

Epic Signal’s client roster includes Pepsi, Anheuser-Busch, and Chevy. Its new parent company will help it with resource and hiring support.
The post Mekanism Buys Epic Signal, a Start-up that Builds Video Channels appeared first on Onlinevideo.net – …

At VidCon 2015, YouTube’s head of creator growth shared the three most powerful tips for improving views and developing an audience on the platform.
The post The 3 Things Brands Must Do to Grow an Audience on YouTube appeared first on Onlinevideo.net …

Drive organic growth on YouTube brand channels by learning this three-part approach. YouTube marketing expert Brendan Gahan explains what it means and shows how Lego is using it fuel a passionate fan base.
The post Learn the Hero, Hub, Hygiene Strateg…

Nowadays, building a dedicated and engaged community of viewers on YouTube is critical for brands. Fullscreen’s new division is a secret weapon for YouTube success.The post Fullscreen Launches Channel+ to Help Brands Succeed on YouTube appeared first o…

When presenting long informational videos online, it’s a good idea to let viewers jump directly to the sections they want to see. Here’s how to create the needed links.The post How to Create Chapter Points in YouTube Videos appeared first on Onlinevide…

Dumping your videos on YouTube and hoping they’ll find an audience isn’t enough. We spoke to video marketing experts to learn how brands can make their videos stand out.The post The Secrets Brands Need to Know to Succeed on YouTube appeared first on On…

…and so should you. It’s no mystery how giant businesses succeed with YouTube: Here are winning tips to apply to your own company.The post What the Top Global Brands Know About YouTube… appeared first on Onlinevideo.net – Online Video Strategies, P…

Thanks to a recent announcement, there’s an exciting and easy new way to drive up the number of views on your company’s YouTube channel.The post Add a YouTube Subscribe Button to Your Site: How and Why to Do It appeared first on Onlinevideo.net – Onlin…

Don’t fear your company’s YouTube channel! While maintaining it might seem challenging, you don’t need to do it alone.