7th Jun 2017 Posted in: News Comments Off

What do video-loving consumers want from brands? Text on the screen is a plus, since many watch videos on-the-sly at work. An Animoto survey reveals where are how people are watching.
The post Consumers Watch Most Brand Video on Facebook, Instagram, S…

14th Mar 2015 Posted in: News Comments Off

When Lincoln decided to relaunch its brand and focus on young adults, its agency created short compelling videos that barely showed the car.
The post Branded Content: Finding a Balance Between Art and Commerce appeared first on – Onlin…

11th Nov 2014 Posted in: News Comments Off

To attract customers in the online video age, brands need to create videos people choose to watch. Here’s a roadmap to results from a video marketing veteran.
The post 3 Expert Tips for Succeeding in Branded Online Video appeared first on Onlinevideo….

1st Dec 2012 Posted in: News Comments Off

Why buy a commercial when you can buy a whole program? Branded videos sidestep the networks and let brands shape entertainment content.

1st May 2012 Posted in: News Comments Off

Video creators and major brands can work together if there’s mutual trust and room for viewer voices.

13th Apr 2012 Posted in: News Comments Off

With the theme of ‘Big Content,’ this year’s conference will look at how long-from online video is invading prime time.

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