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27th Mar 2013Posted in: News Comments Off
What Video Marketers Need to Know About iGRP

What Video Marketers Need to Know About iGRP
How do online video advertisers plan their campaigns? With gross rating points, just like TV ad buyers do. But iGRPs have some important differences.

The post What Video Marketers Need to Know About iGRP appeared first on Onlinevideo.net - Online Video Strategies, Platforms, News, and Tips.

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