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29th Mar 2017Posted in: News Comments Off
Video Ad Viewability Rises From 40% to 58% By the End of 2016
Video Ad Viewability Rises From 40% to 58% By the End of 2016

Viewability for video ads is higher than for display, but the area's high CPM rates make it an attractive area for fraud, notes an Integral Ad Science report.

The post Video Ad Viewability Rises From 40% to 58% By the End of 2016 appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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