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17th Aug 2015Posted in: News Comments Off
The Problem and the Solution for Online Video Brand Lift Studies
The Problem and the Solution for Online Video Brand Lift Studies

According to testing by Specific Media, the results of brand lift studies for online video campaigns are wildly inaccurate. Luckily, there's a fix.

The post The Problem and the Solution for Online Video Brand Lift Studies appeared first on Onlinevideo.net - Online Video Strategies, Platforms, News, and Tips.

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