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11th Nov 2017Posted in: News
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Programmatic Needs to Win Back Advertisers’ Trust; Here’s How
Paid ads that are never seen? Brand pre-rolls in front of unsavory videos? That's a recipe for destroying advertisers' trust. A panel shows the steps that need to be taken.
The post Programmatic Needs to Win Back Advertisers’ Trust; Here’s How appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.
Tags: ad, advertising, Civic Hall, Featured, Joe Barone, Kathleen Comer, Matthew Hogg, Panel, programmatic, Ryan Pauley, Todd Krizelman, transparency, trust