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15th Nov 2017Posted in: News Comments Off
OTT Viewers Watch Together and Talk About the Brands They See
OTT viewers co-viewing

A study of co-viewing compares how people experience linear TV and streaming TV. The OTT viewers are more likely to discuss the brands advertised.

The post OTT Viewers Watch Together and Talk About the Brands They See appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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