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29th Feb 2016Posted in: News
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Note to Advertisers and Marketers: Viewability Is Not a KPI
It's important to make sure your ads are being viewed by human beings, but that doesn't tell you anything about the quality of the impressions that you're getting.
The post Note to Advertisers and Marketers: Viewability Is Not a KPI appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.
