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20th Jul 2016Posted in: News Comments Off
Nielsen Adds Viewability Provider Choice to Digital Ad Ratings
Nielsen Adds Viewability Provider Choice to Digital Ad Ratings

For online video advertisers, viewability isn't a KPI—it's the bedrock that all measurements are based on. Now, Nielsen helps them get the information they need.

The post Nielsen Adds Viewability Provider Choice to Digital Ad Ratings appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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