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31st Jul 2018Posted in: News
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Campaign Ratings From ComScore Offer Cross-Platform Measurement
ComScore attempts to bridge the measurement gap with Campaign Ratings, which offers an unduplicated view of cross-screen viewers.
The post Campaign Ratings From ComScore Offer Cross-Platform Measurement appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.
Tags: Campaign Ratings, comScore, cross-screen, Featured, hulu, measure, measurement, OTT, pilot, ratings