News
21st Sep 2015Posted in: News
Comments Off
Adobe Announce Programmatic Tools for Advertisers and Publishers
Programmatic buying suffers from complexity and lack of transparency, Adobe says, obstacles that it aims to solve with its offerings for ad buying and selling.
The post Adobe Announce Programmatic Tools for Advertisers and Publishers appeared first on Onlinevideo.net - Online Video Strategies, Platforms, News, and Tips.
Tags: ad, Adobe, advertising, buying, creative, Featured, marketing, Primetime, programmatic, scale, selling